January 12–15, 2017
Westin New York at Times Square

 
 

2017 Pre-Conference Day Workshop

 

Thursday, January 12, 2017 | $25

10:00 AM – 12:30 PM

Reaching New Audiences: Performances Beyond the Concert Hall

It’s possible to maintain your core audience while introducing your programming to new listeners. Learn how alternative spaces provide an entry for new audiences to experience your music and get to know you. A morning panel will present several performance options and strategies for success. Afternoon “Ask-the-Expert” Roundtables will offer opportunities for greater discussion of the topics that mean the most to you.

SPEAKERS:
Denis Brott, Executive/Artistic Director, Montreal Chamber Music Festival
J. Todd Frazier, Director, Houston Methodist Hospital's Center for Performing Arts Medicine
Cynthia Nikitin, Senior Vice President, Project for Public Spaces
Michele Rosewoman, Composer/Pianist, Quintessence and New Yor-Uba Ensembles
Barry Shiffman, Executive Director, Banff International String Quartet Competition

MODERATOR:
Paul Brohan, Deputy Director of Programs, Mid Atlantic Arts Foundation

Session I: 2:00 – 3:15 PM | Session II: 3:30 – 4:45 PM

Ask the Experts

A Comprehensive Artist Health Program: Keeping Artists On Stage and Productive Throughout Their Careers
J. Todd Frazier, Director, Houston Methodist Hospital's Center for Performing Arts Medicine

Programming for Health Care Facilities
Chase Cobb, Project Specialist, Houston Methodist Hospital's Center for Performing Arts Medicine

Fundraising Strategies that Work
Alisa Schierman, Managing Director, Hudson Ferris

The Psychology of Sales
Dana Fonteneau, Creator, Wholehearted Musician

Entrepreneurship
Casey Molino Dunn, Director, Manhattan School of Music's Center for Music Entrepreneurship

CMA's Grant Programs
Susan Dadian, Program Director, CMA Classical/Contemporary (Session I Only)
Gargi Shindé, Program Director, CMA Jazz (Session II Only)

 

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